Bem e devido aos rumores que andavam a circular na net a dizer que a Jive teria se livrado de Ciara eis que a cantora vem contar aos seus fãs, através de uma carta, o que se passa. Ciara não foi abandonada pela Jive Records, no entanto a cantora gostaria de terminar o contrato com a sua discográfica. Porquê? Bem, Ciara não tem estado muito contente com os seus últimos dois álbuns e disse que tem tido muito pouco apoio da discográfica e por vezes as opiniões divergem. Ao falar de Gimmie Dat Ciara revelou que a discográfica não queria que as rádios tocássem o tema e então ela própria pagou para promover o tema bem como o vídeo. Agora Ciara deseja sair da Jive, para conseguir obter mais poder decisivo na sua carreira e material musical. No entanto diz que teve bons momentos com a discográfica e que há sempre uma altura na vida em que as coisas têm que mudar. Será que agora ela muda de discográfica?

Well and due to the strong rumours that were circling the web claiming Ciara had been dropped by Jive, the singer came up to tell what really is going on. Basically she wasn't dropped by Jive but wishes to leave the label in order to pursue what she truly believes. She and the label have been clashing when it comes to decision making on promotion and music so she wants out. Here's the letter she wrote to the fans explaining everything:
This week the net has been a buzz of the rumor that I have been dropped from my label. At this point that rumor is false.. It is true that I have asked and I pray that my label will release me. I have had some great times and success with my label, but sometimes like all great things, its at that point where I feel we don’t share the same views on who I am as a artist. The past two albums have been very frustrating for me. At times there were songs I chose to lead a project and I was ignored! This project, I even tried to get Gimmie Dat started I spent tens of thousands of my own money only to hear the radio pds tell me my label didn’t want the song played. I even spent more than one hundred thousand dollars out of my pocket on the video to bring my vision to it and still no label support. I do understand that some labels are not financially supporting their artists and I have become one of them. You, my fans, know that I strive to do my best to deliver to my you the best songs and creative vision I possibly can. I’m dedicated to my music, performance and to my fans! I’ve tried to be a team player with the label only to have compromised what I truly believed.. And was not given the right opportunity to promote and inform my fans of the release of this album..I have so much of me as a artist I still want to give to the world and my fans. A release would allow me to go be creative with people who care and understand me as a artist. In a short time, I will be able to bring to you a new music energy and a visual excitement! Thank you so much for standing by me through the good, bad, and the confusion. I love you all.